Tag: influencer marketing
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Getting Back to Human, One Connection at a Time
If you’ve spent any time on social media lately, you already know how powerful influencer marketing can be. Whether it’s a quick snack review, a “what I eat in a day” vlog, or a viral recipe that takes over your feed, influencers are shaping the way we discover and trust brands. And that influence isn’t…
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Paddock Pointers: Improving Influencer Marketing in Sports
Photo by Abed Ismail via Pexels It’s estimated that we see 10,000 ads per day (Quesenberry). With social media becoming clogged with digital promotions, it’s easy to mindlessly scroll past mundane posts that push products, services, or experiences. The human attention span is incredibly short, and consumers expect creative ways to connect with brands. As…
Hana Lataille 