Tag: native advertising
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Unpacking the Ethics of Native Advertising
I’m sure you’ve come across posts online that didn’t obviously scream ‘ADVERTISEMENT’ yet still caught your attention with their promotional feel. If this sounds familiar, you’ve probably encountered native advertising. What is Native Advertising? Native advertising has presented itself as a popular method of branded content online, especially on social media. Essentially, it’s a company…
Hana Lataille 